STOVE TOP
Thereʼs no one better than the Artisanal Hipster Pilgrim to implore you to turn the stuffing day, Thanksgiving, into The Stuffing Season.
The brief only asked for a couple posts, but we brought it to life with a 360 campaign
including a social content series, and wild posting, music tracks, even a social profile for our character.
OOH
In order to spread the word that stuffing is no longer JUST for Thanksgiving, we created a series of wild postings and placed them throughout SOHO, New York.
MUSIC
Is it stuffing or is it dressing? Here is a song that puts an end to the never ending debate.
SOCIAL
The Artisanal Hipster Pilgrim refuses to follow anyone in life or on Instagram, but has no issue sharing his opinions, which to him, are facts.
PR
ECD: Adam Chasnow
CD: D’Arcy O’Neill
Senior Art Director: Tyler Gonerka
Senior Copywriter: Emily Salas
Art Director: Stephanie Del Rosal, Jessica Decter
Copywriter: Kayla Nixdorf
Director: Chris Woods from Hungry Man Productions
Seen On:
AdWeek
Agency Spy
Ad Age
Washington Post
MediaPost
LittleBlackBook
VSSL
TintUp
Communication Arts Award